Chinese sports businesses reap windfalls from Team China's successful performance in Paris
- 网站介绍
- 相关推荐
- 相关资讯
Photo: Screenshot of Tmall
Chinese sports-related businesses have embraced a consumption boom driven by the Paris Olympic Games, with some seeing their export orders match those of the entirety of 2023, underscoring the booming opportunities created by the Olympics.From table tennis to tennis and badminton, demand for sports equipment has surged, challenging the production capacity of Chinese companies, industry insiders told the Global Times on Monday.
"We provided a total of 35,000 table tennis balls to the Paris Games," Yang Xuefeng, brand manager at Guangdong-based Double Fish Sports Goods Group Co, told the Global Times on Monday, indicating their strong support for the Games.
Yet orders for the sports event is just a snapshot for the equipment these companies are exporting to the rest of the world. Thanks to the shopping spree driven by the Games, the demand for sports equipment has boomed, greatly lifting the Guangdong-based company's business.
In the first half of the year alone, the company has exported 22 shipments of sports equipment, with the total volume already reaching that of the entire year of 2023, Yang said.
Wen Congjian, general manager of Yiwu Danas Import and Export Co, is taking sports-related orders worldwide, including the Paris Olympics.
The Yiwu-based producer has delivered more than 300,000 pieces of sportswear this year worldwide, mainly to the European countries, a year-on-year surge of 30 percent.
Wen's business is an epitome of how sports have brought about opportunities for Chinese-made products.
Data shows that, due to the combined impact of the UEFA European Championship and the Paris Olympics, shipment volume from European warehouses of Alibaba's Cainiao Smart Logistics in July increased by over 200 percent compared to May.
According to cross-border e-commerce platform Alibaba.com, since the beginning of this year, online export value for businesses related to the "Olympic economy" on the platform surpassed 7 billion yuan, according to media reports.
Internationally, demand for China-made sports equipment has increased due to their competitive quality and quantity. Domestically, the strong performance of Chinese sports delegation at the Games has reignited market enthusiasm too.
The Chinese delegation secured 91 medals, including 40 golds, across disciplines such as table tennis, shooting and diving, placing them among the top ranks of gold medals won at the Paris Games.
The shopping spree extended to the tennis court. On the day Zheng Qinwen won the championship in Paris, becoming China's first tennis singles gold medal winner in Olympics history, traffic of official Pinduoduo flagship store on Zhejiang Teloon Group surged by more than 200 percent compared to the previous day, and sales volume jumped by 300 percent, Zhang Jianda, head of the e-commerce sector of Zhejiang Teloon Group, told the Global Times on Monday.
The Zhejiang-based brand primarily sells tennis balls and rackets. After Zheng's victory, a pack of four competition tennis balls from the brand, known for its good bounce performance, saw daily sales increase by over 300 percent compared to the previous day, Zhang said.
"Our store offers a range of tennis products, including beginner, intermediate, and competition-level equipment, which are popular among tennis enthusiasts of all skill levels," he said, noting that the great performance of the Chinese player has brought tennis into the spotlight in China, which boosted the consumption of tennis equipment.
The Olympics holds great importance for Chinese sports-related companies, and when a Chinese team wins medals, it can significantly boost the sport's popularity and drive market sales, He Wenyi, a deputy director of the National Sports Industry Research Base at Peking University, told the Global Times in a recent interview.
滋肾育胎丸什么时候吃?滋肾育胎丸的作用
滋肾育胎丸是一种妇科药,吃药之前需要了解清楚,才能减少药物的副作用。滋肾育胎丸有什么作用?滋肾育胎丸什么时候吃?看看这篇文章你就明白啦!大家自己清楚用药知识,就可以给自己做医生啦。1、滋肾育胎丸作用滋
2021年图形设计趋势
2020年已经10月份了,回顾今年及往年的图形设计走向,我发现一些新的设计方向,并整理出来与大家分享。对于如何取舍与运用还得需要各位设计师多多去探索尝试。弥散图形这个词我想大家估计不陌生弥散阴影有提到
设计师这样参考设计,又能提升水平
对于“参考”的态度,很多设计师是比较矛盾的,一方面打心底里排斥做设计的时候依靠参考,另一方面在执行的时候又离不开参考。之所以会出现这样的情况,通常是因为设计师对参考的认识,以及
为什么极简风能流行那么多年?
啥艺术风格能拿来过日子?恰恰是那不食人间烟火的“极简主义”。当一部分人沉迷于买、买、买时,同样也有一批人在沉迷扔、扔、扔。像日本近些年流行所谓的“极限民&rdquo
芹菜孕妇能吃吗 孕妇吃芹菜好吗
孕妇是可以吃芹菜的,可以为怀孕的人带来很多的好处,而且可以消除很多怀孕期间遇到的不适症状,吃芹菜还可以为人体带来不少其他的好处,不够吃芹菜也有一些需要注意的地方,下面就来详细了解芹菜为孕妇带来的好处吧
书店品牌LOGO实操案例,看看这标志如何一稿过的吧
前言:这期的LOGO设计教程是实打实的商业案例,主要是设计一个书店品牌的LOGO,从起名到LOGO设计一条龙服务,设计师是如何做到一稿过呢?我们一起来学习吧!从起名开始客户是出版社的,也是我的老主顾